Thursday, April 21, 2022

The Importance Of First Party Data Activation – Ep. 268 Via @sejournal, @lorenbaker

Cookies going away affiliate marketing in Chrome? They already have been eliminated from the most popular browser on the mobile market – Safari. How does this affect marketing & sales? What about Shopify merchants? Brent Ramos, Product Director at AdSwerve, joined me to discuss incremental measurement in ecommerce and beyond. We talked about the importance of first-party […]

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